bTrade is On the Road Again

Don Miller

As the winter trade show season begins, we have packed up the bTrade trade show booth and are heading across the country to meet with prospects and customers.

Here are three reasons we love tradeshows:

1. We get to talk with prospects and customers.

We believe that talking with our customers helps us do our jobs better.  Many thanks to the bTrade customers that stopped by our booth last year and shared stories of how they have successfully consolidated and replaced the various homegrown file transfer tools and scripts, and various other vendor products.  They told us by implementing Managed File Transfer solutions from bTrade, it has helped them improve efficiencies in their business processes and given them a simplified way to demonstrate compliance and consistently enforce security policies for all their file transfer and file sharing activities.

2. We get to catch up with industry colleagues.

Tradeshows give us a chance to talk with other IT and data security professionals and it is helpful to hear other perspectives about industry trends and the latest news.

3. We get to sell holistic MFT solutions.

It wouldn’t be worth the investment if tradeshows didn’t benefit the bottom line.  We think our success at trade shows is because they give us the opportunity to talk with companies, listen to their needs, and to explain how our MFT platforms, including secureXchange, can help solve their business challenges.

Below is a list of conferences and trade shows where bTrade will be exhibiting:

IT Infrastructure & Operations Management

Data Connectors

If you’re planning to attend any of these shows, please let us know, or stop by our booth.  For more information on bTrade, please visit

Stop by our booth.   We always have candy!